Keewenaw Coffee PR

Posted on: 2017-04-12 1:41 PM

CONTACT:
Valerie Baciak
pr@keweenawcoffeeworks.com
906.337.6220
 
FOR IMMEDIATE RELEASE
 
Micro Roastery Keweenaw Coffee Works Announce Plans to Expand Operations
 
Calumet, MI April 7, 2017 - Keweenaw Coffee Works, Michigan’s popular micro roastery, is expanding their operations with a bigger roasting machine in order to upgrade their manufacturing capabilities, to keep up with the steadily growing demand for their delicious artisan coffee. The exciting upgrade means the small batch roastery will be able to bring more sustainably produced coffee to more coffee-loving customers, while also creating great job opportunities in the local community.
 
Appreciated for their fresh, high-quality, and sustainably produced coffee, Keweenaw Coffee Works has maintained a steady business growth for the past 5 years. With happy customers returning frequently, and public demand for speciality coffee drastically increasing, the company is nearing capacity and needs to upgrade manufacturing capabilities to continue to grow.
 
Keweenaw Coffee Works is currently operating on a 6 lb roaster, roasting 15 to 18 lbs per hour. The new machine will be able to roast 25 lb per batch, with an output of approximately 80 to 100 lbs per hours, greatly increasing the capacity and supply capabilities so they can bring their specialty coffee to more locations across the Upper Peninsula of Michigan and the Midwest.
 
“Basically, a new machine means we can roast in one hour what we normally roast in one day!” says founder Valerie Baciak. She continues,“Those who drink our coffee know we've done our research and taken the time to inspect all aspects of our product to meet their expectations – passion is our number one ingredient! We are so happy that the response to our coffee has been so great, and now we can’t wait to expand our operations further and bring more people in!”
 
About Keweenaw Coffee Works
Keweenaw Coffee Works opened in 2013, and was founded by Nate and Val, a married couple sharing a passion for great food and hospitality excellence. Their love for high quality coffee started when Nate started to roast his own coffee at home and sharing it with friends and family.
The roastery is focused on providing sustainable, great tasting coffee served with a smile, and their philosophy behind every cup is that small is beautiful – that’s why they work closely with suppliers to support small artisan farms.
 
In order to raise funds for the new equipment and expand their business, Keweenaw Coffee Works has launched a Kickstarter campaign, which has already surpassed its original funding goal. To keep the momentum up, they have introduced some great stretch goals. For example, if they hit $45K, they'll donate a pound of coffee to food banks and Meal on Wheels programs across the state of Michigan in the name of each backer who joins the campaign. From now until April 23 2017, fans and coffee enthusiasts can back the campaign in return for some great rewards, such as delicious coffee (of course!), exclusive enamel mugs, original artwork, T-shirts, and more.
 
Campaign page:http://kck.st/2nBZmwI
 
For additional information about Keweenaw Coffee Works please visit our website, and follow us on Facebook, Twitter, and Instagram.